Zaka Social

Your brand deserves more than just posts.

I'm Juliana, a social media strategist and content strategist with a global perspective. I help businesses communicate their value clearly, build memorable brands, and become the obvious choice.

About

Strategy first. Perspective always.

I've realized I don't really know how to travel without paying attention to businesses.

I notice the café that's always busy.
The hotel I'll keep recommending years from now.
The little bakery that somehow becomes one of my favorite memories from the trip.

I always end up asking myself the same question: "What makes this place so easy to remember?"

The answer is rarely just the product.

It's the way you're welcomed. The feeling you leave with.
That's what people remember.

Once we understand what people should remember about your business, every decision, from your messaging to your content, becomes clearer, more consistent, and more effective. That clarity shapes your brand strategy, content marketing, and social media marketing — so every piece of content works toward the same goal.

Strategy
Built before content
Clarity
Messaging that lands
Growth
Outcomes, not vanity
Editorial still life representing the Zaka Social brand aesthetic
Services

Everything your brand needs to be impossible to ignore.

Social Media Strategy

Build a clear roadmap for your social media marketing, content, messaging, and brand strategy — all working together for long-term growth.

01

Content Planning

Monthly content systems that bring content creation, scheduling, and messaging together — like having a social media manager and content strategist in one place.

02

Copywriting

Captions, messaging, and website copywriting from a copywriter who makes your brand sound clear, confident, and ready to convert.

03

Content Direction

Creative concepts and content ideas designed to connect with the right audience, guided by a content strategist's eye for story and positioning.

04

Website Creation

Beautiful, conversion-focused websites paired with website copywriting that captures your brand's essence and turns visitors into loyal clients.

05

Content Audits

Identify opportunities to improve engagement, visibility, and content marketing performance across your channels.

06
Process

How I work.

01

Discover

I learn about your business, audience, goals, and current challenges.

02

Strategize

I develop a content and messaging approach tailored to your brand.

03

Create

I build content plans, copy, and recommendations designed to support growth.

04

Refine

I analyze, improve, and adapt based on performance and business goals.

Industries

Industries I love working with.

01

Real Estate Marketing

02

Hotels & Hospitality

03

Restaurants & Cafés

04

Beauty & Cosmetics

05

Healthcare & Medical

06

Wellness & Fitness

07

Travel & Tourism

08

Childcare & Education

While these are some of the most common industries I work with, I enjoy partnering with ambitious businesses across all sectors.

Portfolio

A look at my work.

Websites, social media, and content created for brands across industries. Each project is crafted with strategy, story, and intention.

Mundo com Ju — Visa & Travel Brand

Mundo com Ju

Websites · Branding · Social Media

Duchess · The Nobleman — Hospitality & Restaurant

Duchess · The Nobleman

Social Media · Content

Miller Physical Therapy — Healthcare Social

Miller Physical Therapy

Social Media · Content · Ads

Eyederm Cosmetics — Campaign Creative

Eyederm Cosmetics

Content · Copywriting

A&E Tile and Marble — Home & Design

A&E Tile and Marble

Social Media · Content · Ads

Kelly McDougall Real Estate — Real Estate Social

Kelly McDougall Real Estate

Social Media · Copywriting

Lifeprints Childcare — Social Media · Content · Strategy

Lifeprints Childcare

Social Media · Content · Strategy

Mundo com Ju — Visa & Travel Brand

Mundo com Ju

Websites · Branding · Social Media

Duchess · The Nobleman — Hospitality & Restaurant

Duchess · The Nobleman

Social Media · Content

Miller Physical Therapy — Healthcare Social

Miller Physical Therapy

Social Media · Content · Ads

Eyederm Cosmetics — Campaign Creative

Eyederm Cosmetics

Content · Copywriting

A&E Tile and Marble — Home & Design

A&E Tile and Marble

Social Media · Content · Ads

Kelly McDougall Real Estate — Real Estate Social

Kelly McDougall Real Estate

Social Media · Copywriting

Lifeprints Childcare — Social Media · Content · Strategy

Lifeprints Childcare

Social Media · Content · Strategy

Mundo com Ju — Visa & Travel Brand

Mundo com Ju

Websites · Branding · Social Media

Duchess · The Nobleman — Hospitality & Restaurant

Duchess · The Nobleman

Social Media · Content

Miller Physical Therapy — Healthcare Social

Miller Physical Therapy

Social Media · Content · Ads

Eyederm Cosmetics — Campaign Creative

Eyederm Cosmetics

Content · Copywriting

A&E Tile and Marble — Home & Design

A&E Tile and Marble

Social Media · Content · Ads

Kelly McDougall Real Estate — Real Estate Social

Kelly McDougall Real Estate

Social Media · Copywriting

Lifeprints Childcare — Social Media · Content · Strategy

Lifeprints Childcare

Social Media · Content · Strategy

Testimonials

Juliana was a pleasure to work with from start to finish. She is highly professional, friendly, and incredibly easy to communicate with. I worked closely with her on caption writing, and she exceeded my expectations. She did not rely on generic AI output. She researched each brand, understood the audience, and put real intention and thought into every caption. Her work was thoughtful, strategic, and consistently high quality. I would absolutely work with her again and highly recommend her!

Kristen J. from Creative Unveiling, California

Thank you so much for sending this over! The calendar looks great overall, and I really appreciate the thought, time, and care you put into it. It feels organized, intentional, and very aligned with what we were looking for. Great work! Love it!

Carol W. from Revamped Media, California

We've been keeping up with the posts and stories and are really enjoying all the great content you're putting up! Keep up the great work!

Daniel M. from Revamped Media, California

Juliana was a wonderful addition to our team. She consistently brought creativity, professionalism, and a positive attitude to everything she worked on. Her dedication, reliability, and willingness to go above and beyond made a real impact, and her contributions were genuinely valued.

Zephora H. from Namami Inc, Florida
Why businesses choose Zaka Social

Why businesses choose Zaka Social

I work with businesses as a social media strategist and content strategist, turning marketing strategy into content, copy, and campaigns that actually fit your brand.

5+ years of experience
80+ brands supported across multiple industries
Experience in the U.S., Canada, Brazil, and international markets
Strategy before content
SEO-aware copywriting
Websites, social media, and messaging under one roof
A collaborative, long-term approach, not one-size-fits-all marketing

Ready to build a brand people remember?

Whether you're launching, growing, or repositioning your business, I'll help you build a marketing strategy that communicates your value clearly, connects with the right audience, and supports long-term growth.

Contact

Let's start the conversation.

Tell me a little about your business and what you're hoping to achieve. I'll get back to you with thoughtful next steps.